What Customers Are Saying

Nikolai Fink, Marketing Director, Fleggaard GmbH: "For several years we have been struggling with a satisfactory ROI from our display marketing and PPC. When you, as in the border shop industry, have to influence customers who have a low purchasing frequency, then you have to be very targeted in your approach, otherwise the waste spend will be too large. Touchpoint has through competent and systematic analysis work helped us to crack this code. Through google and the collaboration with Touchpoint, we get an increased number of interesting customers with an attractive buying behavior and profitability."

Michael Cimbal, COO & Prokurist, tiierisch.de GmbH: Simon is working for us for over a year now already. He has constantly further developed our account and we were by no means beginners in this business. We are especially happy that we could increase our ROAS by more than 35% during this time. Proactive communication and excellent reporting come natural to Simon. Especially valuable is his direct contact to Google. We have full trust in Simon and are looking forward to continuously working together."

Dr. Kyung-Hun Ha, Co-Foudner & COO, Lition Energie GmbH: "Simon has been a true asset for us. We at Lition are the first blockchain-based energy provider that is operating in a mass market. Simon helped us to develop, plan and execute the right performance marketing strategy for our company. He created relevant analytics dashboards according to site KPIs and highly efficiently organized our account. His structured and slick performance approaches and sophisticated KPI analysis lead to a multiple conversion increase with a still ongoing growth trend. Simon is a text book example of a performance expert. However, it’s not only his expert skill set but his ability and willingness to truly understand the business needs of the company and to proactively adjust his activities, that makes the difference."

Ívar Rafn Þórarinsson, Co-Founder, Northbound: "Simon is an absolute PPC legend and I can't recommend him enough. Northbound is a broker in the tourism industry in Iceland, we have customers from many countries but mostly the USA and Europe. When we started working with Simon we had a messy account targeting people all around the globe with keywords in many languages. He simplified and organized the whole account which is no easy feat and we've seen great improvement in ROAS. Whenever something comes up he's really quick at pulling out data, presenting charts and giving advise. Anyone can setup an Google Ads account and look at the data but understanding it and getting the actionable insights required is immensely useful."

Shopiago Management: "Simon helped us design, implement and support our first Google Marketing activities from scratch. The results are consistently positive and the campaigns are running with a very good ROAS. For our various online shops and projects, new approaches are always necessary and Simon always works quickly to implement performance-oriented campaigns. For new Google Advertisers, but also for experienced ones, Simon is exactly the right Google Ads Partner due to his background and knowledge."

Florian, Business Development Consultant, Google: "I worked closely with Simon for one year during his time at Google Germany. We worked together on numerous projects, both strategically, but also operationally within the Google systems. Besides his strong focus on detail and his ability to understand complex business models, Simon has one of the most comprehensive knowledge repertoires related to Google Ads and Google Analytics that I have witnessed so far."

Niels Thomsen, CMO, iBob: "Simon was employed as main responsible for PPC and SEO marketing and our inbound marketing and he did his job with excellent results of performance increase and with a strong focus on bottom-line results. Simon managed to grow revenue and ROAS from Google Adwords even in a declining market. I would highly recommend Simon to handle any business activity related to Google Ads and Google Analytics."


Simon Carl Borg
Touchpoint - Online Marketing
Lise Meitner Straße 2
24941, Flensburg